Former Identity partner launches own firm, LV8 Communications

Tom Nixon had entrepreneurial scratch fever, and he decided to treat it by starting his own business, LV8 Communications.

"For the last several months the entrepreneurial itch has been itching," says Nixon, president of LV8 Communications. "The only way you can satisfy that itch is by scratching it. I wanted to create my own business with my own vision.

Nixon served as a co-managing partner with Identity Public Relations in Bingham Farms for 13 years before leaving to start his own PR and marketing firm this summer. Its first clients include a wide range of companies, including an architectural firm in Baltimore and Illuminating Concepts in Farmington Hills.

Nixon's vision for his Grosse Pointe-based business is to create a full-spectrum agency that can find a problem with a client's brand and find the most comprehensive solution to solving it. That could mean more public relations or perhaps a better online marketing campaign.

LV8 Communications is still in its first month of existence and only employs Nixon and a few independent contractors. He expects to grow his staff to 5-10 people in its first year.

Source: Tom Nixon, president of LV8 Communications
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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