Snogo mixes up self-serve ice cream concept

A new self-serve, self-top ice cream bar with a smorgasbord of choices has opened on Fisher Road in Grosse Pointe Farms. Serving your own ice cream from a wall of different flavors and picking out the toppings, from cookies to fruit to sauces and nuts, is trendy but not so new. Snogo, however, is taking some of the bite out of the concept, which usually has consumers paying by weight and paying a pretty penny for it. At Snogo there is no weighing, just a set price per cup, to keep it more affordable and fun, says owner David Cracchiolo. Snogo seems to be in an ideal location, across from a high school with a swimming pool and athletic facilities that go seven days a week at all hours. Snogo opened a few weeks ago and has been so busy more employees are already being hired. Writer: Kim North Shine Source: David Cracchiolo, owner, Snogo