Comerica’s relocation creates opportunity for smaller banks

Smaller banks in Oakland County are looking at Comerica’s announced relocation as an opportunity to create market share.

Smaller banks in Oakland County are looking at Comerica’s announced relocation as an opportunity to create market share.

Excerpt:

“What you’re going to see is a lot of advertising campaigns that say, ‘Come and bank with your hometown bank,’ and over time they will increase market share,” said Brian D. Pollice, financial institution partner for Plante & Moran PLLC in Southfield.

“It’s an opportunity for the smaller banks to step up and say, ‘Here I am – I am in your hometown and our decisions are made here.'”

Read the entire article here.

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