Novi’s Nutriinfo.com leverages tech for wellness
Mia Jang doesn't believe that weight loss and living an overall healthy lifestyle has to be as hard as it's made out to be. It's why she started Nutriinfo.com.The Novi-based firm specializes in putting people onto the road to wellness with minimal sidetracks. Jang, who has a PhD in nutrition, was inspired to keep it simple after trying to navigate the websites of some of the famous weight-loss programs."They weren't very user friendly," says Jang, the CEO and founder of Nutriinfo.com. "It was too much information so you get lost as you go through the program."The two-year-old start-up, which is working with Ann Arbor SPARK, has worked a prototype of its product with a local company and is planning to sign up a few new firms in 2010. She hopes to transform her first few clients into a few new hires for a company with four independent contractors and the occasional intern."We have a lot of potential," Jang says.Source: Mia Jang, the CEO and founder of Nutriinfo.comWriter: Jon Zemke
