Resident Reach creates service that checks in on seniors

James Abraham and Steven Pikor are launching their third business together this summer, Resident Reach. The serial entrepreneurs started and sold a marketing company and Christian social network. Resident Reach is a senior-oriented business that periodically checks in with senior citizens on behalf of family to make sure they are fine. The idea is to help busy young people close the gaps so the health of their older loved ones doesn’t fall through the cracks. "I saw a lot of gaps with the people I worked with," says James Abraham, managing partner of Resident Reach. "Steven and I both grew up with grandparents living with us." The two person operation is based in Sterling Heights and got its start at the Blackstone LaunchPad at Walsh College. It is looking to build up its clientele in Metro Detroit this year to establish itself. Abraham and Pikor expect Resident Reach will take hold as more and more families have to deal with aging loved ones who want to grow old in place. "Our services are designed to create independence," Abraham says. "Hopefully, the longer we serve them the longer they can stay in their homes." Source: James Abraham, managing partner of Resident Reach Writer: Jon Zemke Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.