Cars aside, watches and bikes are the new big-ticket "Made in Detroit" items.
Excerpt:
"Not many people would relish the chance to pack up a sunny Southern California life and move to Detroit. But Daniel Caudill, the creative director of Shinola—a manufacturer of watches, bicycles, leather goods and more—has so much in common with the upstart company that he did it gladly. Raised in rural Montana, Mr. Caudill likes a good heritage back-story, and Shinola, a once-iconic shoe-polish brand that became a punch line (as in "You don't know s—from…") in World War II, has one."
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