Turbo-Teck is launching a new website,
Cablecables.com, with the idea of providing electronics hardware odds and ends at a competitive price.
"Pricing is becoming quite a bit of an issue in the electronics industry," says Jay Askerow, CEO of Turbo-Teck. "People got away with high margins for years, but now with China in the picture, everything is much more price sensitive."
The Southfield-based business will sell high performance HDMI cables featuring RedMere technology, television wall mounts, and frameless in-wall, in-ceiling and invisible speakers among other items. The idea is to offer products at low prices that come with online sales and ship from a central location in the Midwest.
The 1-year-old company currently employs three people and is looking to hire two more in sales and operations. That team is working to make Turbo-Teck the least expensive option for home entertainment center accessory hardware in North America.
"We have quite a few people who buy from us nationally," Askerow says. "We have consumers and installers."
Source: Jay Askerow, CEO of Turbo-Teck
Writer: Jon Zemke
Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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