Soothsayer Analytics launches out of Livonia

A new analytics startup is launching out of Livonia, and it's looking to start making a name for itself as the company that can translate the effectiveness of cutting-edge algorithms into everyday English.

Soothsayer Analytics likes to describe itself as a data science and machine-learning startup. It aims to use machine learning and statistical techniques to find hidden insights and patterns from complex and unstructured data.

The 3-month-old company currently has a core team of six employees and nine advisors, along with some help from overseas universities. It is also in the process of hiring another employee.

"We have some really respected people in a variety of different fields," says Christopher Dole, partner of Soothsayer Analytics. "We expect to do some really exciting work."

Some of the projects in the pipeline include a technology that will be able to forecast which college football players will make the transition to the NFL, and which team each individual player would do best with. It’s also working on a mathematical model that will help predict things like stroke or heart attack.

Soothsayer Analytics is hosting a conference at 9 a.m. Friday, Nov. 14. It will feature a two-hour presentation by Murthy Kolluru that aims to demystify data science. The idea is to provide business leaders with a deeper understanding of the subject by emphasizing intuition instead of the math behind some cutting-edge algorithms and concepts like machine learning.

The event will be held at 21000 W. 10 Mile Road in Southfield in Room M336. For information click here.

Source: Christopher Dole, partner of Soothsayer Analytics
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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