Persis Consulting Co. adds 7 employees, creates crowd-sourcing software

Persis Consulting Co. got its start in 1999 as a tech consulting firm but is now moving into creating its own software.

Its first software platform is TracVisor, which is designed to collect, aggregate and leverage crowd-sourced data from a mobile device. Persis Consulting Co. has been working on the app for the last year and released its first public version earlier this summer. The company will be releasing custom demos of the platform to its customers later this year.

"The idea is to provide the ability to our customers to roll out an application and begin collecting information," says Mo Hariri, executive vice president of Persis Consulting Co.

The Rochester Hills-based firm has hired seven people over the last year, expanding its staff to 38 employees across the U.S. Thirty-two of those employees are based in Metro Detroit and are servicing primarily automotive-based customers. The firm is working to diversify its customer base as it keeps growing its local workforce.

"We're a Detroit-based company and we plan on growing in Detroit," Hariri says.

Source: Mo Hariri, executive vice president of Persis Consulting Co
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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