Brazilian immigrants launch pastry biz, Doce Brigadeiro

A couple of Brazilian immigrants are making a go of it in entrepreneurship, launching their own pastry business with the help of the Blackstone LaunchPad at Walsh College.

Doce Brigadeiro specializes in Brazilian handmade gourmet sweets. The main pastry is the popular treat called a brigadeiro. The main ingredients consist of condensed milk, cream and chocolate. Twenty-one flavors are on offer, including mint, toffee, lemon zest and sea salt caramel, as well as milk, dark and white chocolate.

"I love to do Brazilian desserts," says Danielle Cecconi, co-founder of Doce Brigadeiro. "It's something I would do every month."

Cecconi recently received her MBA from Walsh College where she leveraged the services of the Blackstone LaunchPad program, which teaches the basics of business to aspiring entrepreneurs. Cecconi and her friend, Marina Kapordelis, started selling brigadeiros to friends and family under the Doce Brigadeiro brand this spring.

The Royal Oak-based business is now looking for its own kitchen space to make its sweets, and eventually wants to open up a storefront in a local downtown like Ann Arbor or Birmingham in the not-too-distant future.

"We're hoping to get a lot of Christmas orders this year," Cecconi says.

Source: Danielle Cecconi, co-founder of Doce Brigadeiro
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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